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Online vs Offline Marketing: Creating A Unified Consumer Journey Across All Channels
EXECUTIVE WEBINAR: ON DEMAND
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WITH INSIGHTS FROM
According to Forrester, one-third of companies will fail to address a unified customer experience this year, preventing their growth. In short, if you do not have a holistic view of your customer across all marketing touch points, including traditional media, social media, experiential, events, and email, you are going to be left behind.
In our upcoming webinar, we will reveal exclusive insights and explain why the time of broken experiences and lack of actionable data is over with the rise of new technologies.
Join our live session and learn:
A framework to map a unified consumer journey and key moments.
What KPIs to care about when running online and offline marketing campaigns.
Process and tech to capture actionable insights and ultimately measure ROI.
EXECUTIVE WEBINAR:
ON DEMAND
ANDREW CARLIN
Chief Operating Officer - Limelight Platform
Andrew Carlin has more than a decade of MarTech SaaS, sales and client relations experience in both the U.S. and Canada. He has a strong understanding of clients’ changing needs, ongoing support and evolving trends within the industry.
DARRICK LI
Senior Director, Sales - comScore
Bryan has over 9 years of experience in sales, marketing, and research. Aside from his role at comScore, he is a seminar facilitator for the Canadian Marketing Association, and lectures on understanding media measurement methodology and research.
Meet The Speakers
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Online vs Offline Marketing: Creating A Unified Consumer Journey Across All Channels